The 25 Top Supermodels That Dominated Fashion in the '90s
From Linda Evangelista and Naomi Campbell to Kate Moss, Alek Wek, and more, these are the names that ushered in the era of elegance.

“Enter the Era of Elegance,” read the cover line of Harper's BAZAAR's September 1992 issue, and it was models who represented this credo. From OG '80s powerhouses like Linda Evangelista, Naomi Campbell, and Cindy Crawford to newcomers like Kate Moss, Alek Wek, and Jenny Shimizu, these diverse beauties superseded the close, esoteric confines, stepping off the runway and onto the global stage.
A quote from Evangelista describes their ascendancy best. "We don't wake up for less than $10,000 a day," she famously quipped in 1990. The decade ushered in an entirely novel approach to modeling—one associated with fame, fortune, and glamour previously only experienced in Hollywood. In fact, the '90s were not an easy time for actresses to find their face on a cover at all. From pure glamazon vibes to darker Heroine Chic, the '90s were not a one-size fits all approach to the craft of modeling, but one thing they all had in common is that their faces—and names—were instantly recognizable. Ahead, we've rounded up the top names that made bank, attracted headlines, and fully exemplified '90s supermodels with a capital S.
Barry Samaha is the former style commerce editor at Esquire, where he covered all things fashion and grooming. Previously, he was an editor at Harper’s Bazaar, Surface, and WWD, along with overseeing editorial content at Tod’s Group. He has also written for The Daily Beast, Coveteur, Departures, Paper, Bustle Group, Forbes, and many more. He is based in New York City and can't seem to find enough closet space for all his shoes.

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